The store is owned by El Burro, leader of the Diablos street gang. The store is known to sell Donkey Does Dallas volumes 1, 2 and 3. The store appears in Grand Theft Auto III. In one of El Burro's missions, Claude delivers a van he found at Portland Harbor to XXXMags after killing the man responsible for scattering the Donkey Does Dallas volumes all over Portland. Afterwards, unknown men appear outside during the brief cutscene after delivering the van to XXXMags. These could be detectives or potential clients.
- A pack of XXXMags "Muff and the Mule Sexy Beast" edition will appear outside the Portland safehouse after completing Big'n'Veiny.