The Buy American Coalition is a series of advertisements in both Grand Theft Auto: Vice City and Grand Theft Auto: Vice City Stories which encourages consumers to purchase domestic cars out of patriotism (a reference to the US auto industry being threatened by the growing popularity of cheaper and more fuel efficient Japanese imports), although it concedes that the Maibatsu Thunder is cheaper and better than its domestic contemporaries. The ad campaign also features spokespeople who got laid off from American Motors and encourages people to "take a mallet to a Maibatsu" in Vice City Stories.
What makes a real American? A cowboy hat, enjoying a fine T-bone steak, going to a baseball game, shooting a gun, maybe it's the freedom to go into a poor country and tell them how to do things. Heh, those are all great qualities! But one thing that makes a true patriot is the ability to choose an American car. When you buy an import, you take a hot meal off a hard-working American's table.
Baby crying sounds are heard.
Male announcer:
There, there. This poor girl's going to starve to death just because you bought a cheaper, more efficient Maibatsu. Without gross symbols of exsess, what will Americans have to look up to? Our great industries are threatened: cars, pornography, armaments, and they need your help! So, next time you buy a car, a piece of an old literature, or a missile defense system, make sure you do the American thing!
My name is Betty Feeley. I worked as a manager at American Motors for 18 years. Now I'm on welfare, turning tricks, all because you bought a foreign car, you sunoma bitch!
Male announcer:
This month, celebrate American diplomacy, and take a mallet to a Maibatsu. It's a campaign that dates back to colonial times, when we told the Brits to shove their tea up their limey asses, and showed them the American spirit by drinking moonshine and killing natives instead. Stop the invasion of foreign goods, or you'll wake up speaking a different language, working for a foreign boss, while your wife takes a foreign lover!
Japanese man:
I fuck your fat American wife! (laughs)
Male announcer:
Stay free. Buy American goods. It's a trade war. We nuked these bastards, now let's give it to 'em economically as well! Brought to you by the Buy American Coalition.
My daddy's name is David Adams. He got laid off from American Motors, then he got drunk and killed mommy!
Male announcer:
Staying free is about more than going into record debt, making weapons that could liquidize the world, or financing the overthrow of Central American countries. It's about the little things you can do every day to help. But, these days, there's a new menace...
Japanese man:
Hello, lazy Americans! Your American cars are terrible! Soon, all Americans buy Japanese cars! (laughs) You're on foody stamps now!
Male announcer:
This month, celebrate American diplomacy, and take a mallet to a Maibatsu. Stay free. Buy American goods. Brought to you by the Buy American Coalition.
