The company is the in-game counterpart of Audi. The logo is based on the four interlinked rings of the Audi logo, although modified. The name "Obey" is an obvious play on "Audi", as Audi means the imperative "hear" in Latin, and it has a similar meaning with obey. In Grand Theft Auto V Obey is featured in many billboards and advertisements around the game, and it is implied that they are direct competitors with Übermacht.
|Image||Vehicle||Style||Based on (HD Universe)||Notes|
The 8F Drafter in Grand Theft Auto Online.
|8F Drafter||Sports coupe||2017 Audi RS5 Coupe||Added in the The Diamond Casino & Resort update for Grand Theft Auto Online.|
The 9F in Grand Theft Auto V.
|9F||Sports coupe||2006-2015 Audi R8|
The 9F Cabrio in Grand Theft Auto V.
|9F Cabrio||Sports roadster||2010-2012 Audi R8 Spyder||Based on the 9F.|
The Omnis in Grand Theft Auto Online.
|Omnis||Compact rally car||1980-1991 Audi Quattro|
1985 Audi Sport Quattro S1
|Added in the Cunning Stunts update for Grand Theft Auto Online.|
The Rocoto in Grand Theft Auto V.
|Rocoto||Luxury SUV||2008-2017 Audi Q5|
2011-2017 Porsche Cayenne
The Tailgater in Grand Theft Auto V.
|Tailgater||Executive sedan||2004-2011 Audi A6|