Hinterland

Hinterland is a clothing brand in Grand Theft Auto: San Andreas, Grand Theft Auto IV, Grand Theft Auto: Chinatown Wars, Grand Theft Auto V, and Grand Theft Auto Online.

Grand Theft Auto: San Andreas
In GTA San Andreas, Hinterland trailers are seen throughout the state, and no clothes can be purchased by the player. The company also sponsors one of the Hotring Racers.

Grand Theft Auto IV
In GTA IV, the player can purchase Hinterland brand clothing from the Russian Shop on Mohawk Avenue in Hove Beach, Broker. Items of clothing include jumpers, jackets and boots. The default light brown boots that Niko wears in the beginning of the storyline are labeled as Hinterland. The scrubs pants Niko gets during "Flatline" are also manufactured by Hinterland.

Posters of the Hinterland logo can be found on bus shelters and billboards around Liberty City. There is also a poster on a wall on the Hercules nightclub in Westminster, Algonquin, as the building used for Hercules in The Ballad of Gay Tony was simply a Hinterland shop in GTA IV and The Lost and Damned (if The Lost and Damned is downloaded).

Grand Theft Auto V
In GTA V, Franklin Clinton can buy Hinterland boots at any Sub Urban store around San Andreas.

Influence
Hinterland is most likely a parody of Timberland, a brand known for their boots and outdoor clothing.

The font used in Hinterland's logo is "ITC Lubalin Graph", also used on Kronos' logo.

Trivia

 * Hinterland's slogan, "Doing it hard since 1869", is another example of Rockstar's humor.
 * Hinterland is German for "outback".

Hinterland Hinterland Hinterland Hinterland