User blog comment:The Milkman/Grand Theft Auto V Review: Everything We Wanted?/@comment-2230400-20131008132955/@comment-3140952-20131012110549

The reason I like them so much is because they break up the usual gameplay, when you're bored it's nice to have some random objectives suddenly appear, just like the gang wars from SA, or the random friend invites in IV. Also, at the end of the game when all your money is spent, these become one of the sources of income.

And again, if you don't like some properties giving you random driving missions, buy the ones that are a bit more interesting (for me being the shootouts)